Amazon Cuts Apple Watch Series 11 to Record Low Price Ahead of Expected September Refresh
Amazon has dropped the price of the Apple Watch Series 11 to its lowest level since launch, offering discounts of up to €131 on select models as retailers clear inventory ahead of Apple’s annual hardware refresh.
The standout reduction applies to the 46mm Apple Watch Series 11, alongside notable savings on the budget-friendly Apple Watch SE 3. The discounted inventory consists entirely of brand-new, non-refurbished units sold through Apple’s official storefront on Amazon, with prices varying across size and color options as certain configurations sell out.
While tech buyers generally avoid purchasing flagship devices within two months of a successor’s debut, current industry expectations make this reduction notable. Apple traditionally unveils its updated smartwatch lineup alongside new iPhones during its flagship September event in Cupertino, California. However, early supply chain reports and technical leaks point to the upcoming Series 12 being an incremental revision rather than a major redesign.
Historically, Apple maintains strict price controls across its official retail channels, rarely offering direct discounts on current-generation hardware. Consequently, authorized retailers like Amazon serve as the primary avenue for consumers looking to purchase current-generation Apple devices below full retail price.
For buyers weighing a purchase now against waiting for the next generation, the math hinges on feature gains versus financial outlay. Choosing the discounted Series 11 yields immediate savings exceeding €130 compared to paying full launch pricing for the Series 12, while securing hardware capable of receiving long-term watchOS updates for years to come. Additional product specifications can be checked on Apple’s official website.
