{"id":14104,"date":"2026-08-04T14:49:35","date_gmt":"2026-08-04T14:49:35","guid":{"rendered":"https:\/\/nile1.com\/en\/?p=14104"},"modified":"2026-08-04T14:49:57","modified_gmt":"2026-08-04T14:49:57","slug":"samsung-rolls-out-hdr10-advanced-standard-on-2026-tvs-via-amazon-prime-video","status":"publish","type":"post","link":"https:\/\/nile1.com\/en\/2026\/08\/04\/samsung-rolls-out-hdr10-advanced-standard-on-2026-tvs-via-amazon-prime-video\/","title":{"rendered":"Samsung Rolls Out HDR10+ Advanced Standard on 2026 TVs via Amazon Prime Video"},"content":{"rendered":"<p><a href=\"https:\/\/nile1.com\/en\/2026\/08\/04\/samsung-purges-smart-tv-apps-over-covert-bandwidth-sharing-proxy-networks\/\" class=\"auto-internal-link\" title=\"Samsung Purges Smart TV Apps Over Covert Bandwidth-Sharing Proxy Networks\">Samsung<\/a> has begun the global deployment of its HDR10+ Advanced image processing standard, making the upgraded video format available exclusively on its 2026 TV models through <a href=\"https:\/\/nile1.com\/en\/2026\/07\/31\/india-mobile-app-spending-hits-record-345-million-as-consumer-payment-habits-shift\/\" class=\"auto-internal-link\" title=\"India Mobile App Spending Hits Record $345 Million as Consumer Payment Habits Shift\">Amazon Prime Video<\/a> starting this month.<\/p>\n<\/p>\n<p>The deployment follows Samsung&#8217;s initial announcement of HDR10+ Advanced last November and subsequent hardware demonstrations at CES in January. The core architecture relies on Enhanced Overall Brightness, which utilizes extended statistical metadata to expand dynamic range capabilities across display panels. An AI-powered tone mapping engine works in tandem with this data to preserve dark shadow details while increasing highlight brightness during high-action sequences and sports broadcasts.<\/p>\n<p>Alongside luminance improvements, HDR10+ Advanced incorporates Intelligent Motion Smoothing. The feature analyzes scene-by-scene metadata to dynamically adjust motion processing settings on compatible displays rather than relying on global motion smoothing parameters.<\/p>\n<p>The launch on Amazon Prime Video reinforces an ongoing partnership between Samsung and the streaming service. Amazon was the first platform to support original HDR10+ content in December 2017, after Samsung co-created the open-source, royalty-free standard alongside Panasonic and 20th Century Fox. While basic HDR10 uses static metadata fixed for an entire film or broadcast, dynamic formats like HDR10+ and HDR10+ Advanced adjust luminance mapping per scene or frame to prevent crushed darks or overexposed highlights on modern high-brightness displays.<\/p>\n<p>The introduction of HDR10+ Advanced represents Samsung&#8217;s technical counter to proprietary formats like Dolby Vision IQ, enhancing real-time picture processing across its flagship Neo QLED and <a href=\"https:\/\/nile1.com\/en\/2026\/08\/01\/beyond-green-phosphor-quantum-dot-glasses-convert-infrared-light-into-full-color\/\" class=\"auto-internal-link\" title=\"Beyond Green Phosphor: Quantum Dot Glasses Convert Infrared Light Into Full Color\">OLED<\/a> television lines.<\/p>\n<div class=\"related-news-box\">\n<h3 class=\"related-news-title\">Read also:<\/h3>\n<ul class=\"related_news_list\">\n<li><a href=\"https:\/\/nile1.com\/en\/2026\/08\/04\/roku-wi-fi-reconnection-methods-revealed-for-lost-physical-remotes\/\">Roku Wi-Fi Reconnection Methods Revealed for Lost Physical Remotes<\/a><\/li>\n<li><a href=\"https:\/\/nile1.com\/en\/2026\/08\/04\/whatsapp-rollout-adds-all-group-pings-anonymous-polls-and-chat-splitting-tools\/\">WhatsApp Rollout Adds @All Group Pings, Anonymous Polls, and Chat Splitting Tools<\/a><\/li>\n<li><a href=\"https:\/\/nile1.com\/en\/2026\/08\/04\/microsoft-plans-xbox-360-and-original-xbox-expansion-to-pcs-handhelds-and-next-gen-hardware\/\">Microsoft Plans Xbox 360 and Original Xbox Expansion to PCs, Handhelds, and Next-Gen Hardware<\/a><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Samsung has begun the global deployment of its HDR10+ Advanced image processing standard, making the upgraded video format available exclusively on its 2026 TV models through Amazon Prime Video starting this month. The deployment follows Samsung&#8217;s initial announcement of HDR10+ Advanced last November and subsequent hardware demonstrations at CES in January. The core architecture relies &hellip;<\/p>\n","protected":false},"author":1,"featured_media":14106,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[5],"tags":[15171,258,16814,16813,16811,16812,16815,3648,274],"class_list":["post-14104","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-amazon-prime-video","tag-ces","tag-dolby-vision-iq","tag-enhanced-overall-brightness","tag-hdr10-advanced","tag-intelligent-motion-smoothing","tag-neo-qled","tag-oled","tag-samsung"],"_links":{"self":[{"href":"https:\/\/nile1.com\/en\/wp-json\/wp\/v2\/posts\/14104","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nile1.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nile1.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nile1.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nile1.com\/en\/wp-json\/wp\/v2\/comments?post=14104"}],"version-history":[{"count":3,"href":"https:\/\/nile1.com\/en\/wp-json\/wp\/v2\/posts\/14104\/revisions"}],"predecessor-version":[{"id":14108,"href":"https:\/\/nile1.com\/en\/wp-json\/wp\/v2\/posts\/14104\/revisions\/14108"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nile1.com\/en\/wp-json\/wp\/v2\/media\/14106"}],"wp:attachment":[{"href":"https:\/\/nile1.com\/en\/wp-json\/wp\/v2\/media?parent=14104"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nile1.com\/en\/wp-json\/wp\/v2\/categories?post=14104"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nile1.com\/en\/wp-json\/wp\/v2\/tags?post=14104"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}